Events
Overview: City builders have been working hard to turn lemons into lemonade for the past six months. As summer winds down, marketing and events professionals are steadfast in brainstorming new ideas to keep their communities healthy and engaged during the coming months. Join this webinar to discover how two practitioners are working to both re-imagine their premier annual events and think outside the box for brand new district-wide activations. Panelists will share their process of mapping out the upcoming events season with a focus on boosting business sales and community development during a time of physical distancing.
September 25, 2020 | 11:15am ET (8:15am PT)
Domain: Communication, Marketing and Events
AICP members can earn Certification Maintenance (CM) credits for this webinar. More information about AICP’s CM program can be found here.
Pricing: IDA Members: Free | Nonmembers: $40
Advancing Places is an online series aimed at empowering IDA members with the solutions needed to address the most critical urban issues of the day. This session will include a moderated Q&A and will be recorded for member and nonmember use in the future.
Speakers:
- Annie Coakley, Executive Director, Downtown Evanston (Evanston, IL)
- Gabe Holmstrom, Executive Director, Downtown Little Rock Partnership (Little Rock, AR)
Moderator:
- David Downey, President & CEO, International Downtown Association (IDA)
Speakers
Annie Coakley
Executive Director, Downtown Evanston (Evanston, IL)
Annie Coakley is the Director of Downtown Evanston, the business non-profit that provides special services to the CBD of Evanston. She is mainly responsible for keeping the district clean and well marketed as well as retaining and attracting businesses. These efforts include events from walking strolls to a large-scale Oktoberfest, to branding efforts and promotions. Oh and lots of creativity! Annie previously worked for the City of Chicago's Department of Planning and Development for over 14 years, managing and coordinating a wide range of programs to attract, retain and support the growth of businesses throughout Chicago.
Gabe Holmstrom
Executive Director, Downtown Little Rock Partnership (Little Rock, AR)
Since becoming Executive Director of Downtown Little Rock Partnership, Gabe has added new revenue-producing events including Barkus on Main, the 80’s Mall Party, the East Village Jam and a variety of Alley Parties in unconventional spaces. Prior to joining the Downtown Little Rock Partnership, Gabe was chief of staff to the Arkansas House of Representatives. Before that, he was a public affairs specialist providing strategic communications counsel to a wide variety of clients.
In 2019, he was selected for the International Downtown Association Emerging Leaders Fellowship Program.
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For registration assistance or further information, please contact IDA’s registration team.
