Innovative Projects
Seattle City Makers Podcast
With new episodes published twice per month, the Seattle City Makers Podcast presents a conversational look at the people and issues impacting downtown Seattle and the city at large. Think of it as a dinner party for two, just without the meal. Downtown Seattle Association (DSA) President & CEO, Jon Scholes, sits down with a diverse set of guests who tell their stories, lessons learned, status of their sectors and their outlook on Seattle’s challenges and opportunities. Like many downtowns in 2021, the media climate in Seattle on urban issues was steeped in stories of closures and often framed recovery as lagging.
The Seattle City Makers Podcast sought to take a largely Seattle-based audience deeper into the issues driving downtown’s revitalization with people who were (and are) impacting many of our economic drivers. What is more, the podcast also provides an avenue for DSA to amplify Scholes’ perspective and increase exposure for the DSA. There is additionally a symbiotic benefit for DSA and guests when the two brands are connected in a conversation focused on the city.
Each podcast episode is promoted across all direct communications channels with the organization’s membership (i.e., newsletters, daily news digests, website updates) and multiple social media platforms, including Instagram, Facebook and LinkedIn.
Project Details
Seattle City Makers Podcast
Downtown Seattle Association
Pinnacle