Mayor Castor’s key achievements within the past two years include helping secure more than $90 million for transportation and mobility improvements, hiring the City’s first Sustainability and Resilience Officer, and launching various strategic initiatives to support prosperous and equitable job growth, economic developments, and housing opportunities.
Value of Downtown
Sub Categories: Value of Downtown
IDA Vitality Index 2020 Downtown Trends
The IDA Vitality Index, powered by Stantec, has now grown to more than 50 downtowns across the U.S., including downtowns in the 25 largest cities. This session will introduce the latest trends in downtown economy, inclusion and vibrancy and feature a panel discussion highlighting what was expected and what was most surprising.
Authority in Data: Building out your Research Program
Learn how to build out your research program beginning with the basic State of Downtown to more advanced reports such as a Development Activity Report and COVID response report. With a strong research program, UPMOs will become the go-to expert in their downtown. This expert status with help shape your brand and serve your members. Come away with a realistic plan to build a robust research program given budget, staff and time constraints.
Jennifer Vey Master Talk
Jennifer Vey’s work at the Brookings Institution primarily focuses on the connection between placemaking and inclusive economic development in the digital economy. She is the author or co-author of numerous Brookings publications, including Transformative Placemaking: A framework to create connected, vibrant, and inclusive communities and Assessing your Innovation District: A how-to guide.
P.U.M.A.’s Global Trends Report: Pandemic July 2020 Update
In late 2019, P.U.M.A. and IDA jointly released the 2020 Global Trends Report highlighting opportunities arising from converging shifts in demographics, lifestyles and a new category, “disruptive forces,” that are shaping our cities. Little did we know that months later we’d be in the midst of the disruptive events of our lifetimes – the pandemic that has wreaked havoc on public health and economies, and the American protests for racial justice that could accelerate dramatic social change.
Vitality Defined
This session will present the first iteration of the IDA Vitality Index, powered by Stantec. The Index will be an interactive, online tool to benchmark the vitality of downtowns across the U.S. It includes select indicators of economy, inclusion and vibrancy to enable urban place managers to objectively quantify and benchmark their district’s strengths and weaknesses against peer cities. During the session, panelists will share the Index and discuss how districts can use this data.
Setting the National Agenda for Cities
Discuss the big-picture policy issues impacting cities, and the role of place management organizations in advocating for thoughtful solutions. Case studies from different countries involved in collective advocacy and organizing will review the national climate in their respective places, and open the floor for a discussion about key policy goals and priorities. This session will be a continuation of conversations from the IDA Ideas Forum and the Canadian National Policy Summit.
Craft Data-Informed Persona in Places of All Sizes
Downtown associations know their attraction and retention results are due in part to their marketing efforts. But how do you produce content that helps your downtown stand out from the rest? In this panel, downtown regions like Bozeman, MT; Los Angeles, CA; and Memphis, TN will discuss how marketing their narrative started with understanding the unique pieces of their story – namely, their data.
Making the Case: Market Analysis Scenario Workshop
Today, downtown and urban district professionals need clear and concise data to strategically inform management and investment decisions. This workshop begins with a baseline understanding of the data that can be useful for understanding the local market, including how to retrieve the data and how to supplement the data with local knowledge. Structured as a practicum, participants will then work in small groups to apply the methodologies and analyses to build a comprehensive district profile.
Global Trends 2020: What’s Next for Downtown
P.U.M.A.’s award-winning Global Trends Report has been a go-to resource for downtowns for more than a decade. This debut of the 2020 edition will provide insight on what’s next for downtowns given shifts in demographics, lifestyles and competition. The panel will also provide provocative recommendations on how downtown managers can adapt to and get ahead of trends shaping our cities.
The Value of U.S. Downtowns and Center Cities: Third Edition
A strong downtown is critical for a successful city and region. This groundbreaking study articulates the inherent value a downtown provides to the greater city, highlighting a downtown’s unique and impactful contributions while accounting for 100+ key data points based on economy, inclusion, vibrancy, identity, and resilience. With three years of data, IDA grouped each of the center cities into one of three downtown tiers: Emerging, Growing and Established.
Joe Minicozzi Master Talk
Joe Minicozzi is the principal of Urban3, a consulting firm created by Asheville real estate developer Public Interest Projects. Urban3’s work in pioneering geo-spatial representation of economic productivity has prompted a paradigm shift in understanding the economic potency of urbanism and the value of well-designed cities. Their studies for municipalities across the United States and Canada have affected the reevaluation of public policy and a broader understanding of market dynamics.
2016 Quantifying the Value of Canadian Downtowns: A Research Toolkit
This toolkit is a groundbreaking effort to provide a downtown data standard, a common set of data and processes that will help Canadian place management organizations, such as BIAs/BIDs, establish and sustain evaluation and compare progress among downtowns. While this toolkit is geared towards Canadian downtowns, it also is of value for urban districts outside of Canada who are looking to move toward data standardization and data best practices. In the toolkit, organizations will find directions and insights on collecting, organizing, storing, and presenting downtown-specific data to make the case for continued investment and support.
Miami – Value of Downtowns Pilot Study
The Senior Manager of Urban Ecnomics & Market Development for the Miami Downtown Development Authority, Nicholas Martinez, AICP shares the results of IDA’s Value of Downtown study for downtown Miami.
The Value of U.S. Downtowns: Informing a Downtown Vitality Index
The Value of U.S. Downtowns and Center Cities is a data-driven examination of downtowns’ role as engines of citywide vitality. This project is in its second iteration of a new, repeatable formula for calculating the value of downtown and makes the case that investing in downtown delivers powerful citywide and regional benefits. Urban centers are productive, exciting and full of potential- learn how IDA actually measures this.
Form Follows Finance: Unplugging Economic and Planning Barriers
Data visualizations, economic impact modeling and policy hacks, oh my! This session is a must for anyone interested in the intersection of downtown economic development, placemaking, Smart Growth and regional infrastructure development. Participants will learn about cutting edge applications of geoaccounting, design and ninja policy moves in downtown Durham, NC and Minneapolis, MN.
Calculating the Value of U.S. Downtown and Center Cities
This year, IDA partnered with 13 downtown place management organizations to conduct the first-ever project to calculate the value of American downtowns, putting center cities into their unique economic and geographical context as compared to the city and the region, examining key metrics based on the principles of economy, inclusion, vibrancy, identity and resilience. The downtowns served as pilots to craft IDA’s new data standard that will be used year-over-year.