Advancing Places: Pinnacle Award Spotlight (recording)

Overview: Winning an IDA Pinnacle Award is the highest level of recognition for urban place management professionals. We’ll walk through two programs pulling communities through the COVID-19 pandemic: the planning of a gift card program benefiting local businesses and a public space activation offering an outdoor office for flexibility in work and wellness.

The Cincy Card Connection in Cincinnati, Ohio was designed to give local business an immediate cash infusion at the start of the pandemic. Learn how it supported 284 businesses during this time of need and their plans for moving forward.

O2: Outdoor Office in Rosslyn, Virginia created an outdoor office environment to assist with reconnecting employees to their workplace as well as giving them a change of scenery from their homes. Learn how they activated Gateway Park to serve as an extension of the office and residential buildings, offering the community even more options for work and wellness.

Learning Objectives: 

  • Learn how to create more inclusive and flexible public spaces.
  • Understand the intricacies launching and managing a gift card program to benefit your businesses.

July 30, 2021 | 11:15am ET (8:15am PT) 

Register Now

Domain: Economic Development

Pricing: IDA Members: Free | Nonmembers: $40

Advancing Places is an online series aimed at empowering IDA members with the solutions needed to address the most critical urban issues of the day. This session will include a moderated Q&A and will be recorded for member and nonmember use in the future.


  • Mary-Claire Burick, President, Rosslyn BID (Rosslyn, Virginia)
  • Joe Rudemiller, Vice President, Marketing & Communications, 3CDC (Cincinnati, Ohio)


  • David Downey, President & CEO, International Downtown Association



Mary-Claire Burick


Joe Rudemiller

More Information

Registration information: When registering for a webinar, please complete the sign-up as yourself and not your organization. If additional staff would like to attend the same webinar, each individual must register as themselves to receive their unique login link. Questions? Email


IDA is committed to making our educational sessions accessible to everyone, regardless of ability, and to reasonably accommodating the assistive needs of our members, attendees and partners. We are actively working to increase the accessibility of our offerings. In so doing, we strive to comply with the available standards and guidelines under the Americans with Disabilities Act and related laws to the greatest extent possible. If you are having trouble accessing an IDA offering, or have a question regarding session accessibility features, please contact IDA at for assistance.

Interested in Sponsoring?

Gain access to an audience of urban leaders who want to learn about your product or service.

Learn More

Interested in Membership?

IDA membership provides resources and solutions to help organizations grow and thrive.

Learn More


For registration assistance or further information, please contact IDA’s registration team.

Get Help