A primary objective for place managers is fostering a healthy, sustainable, diverse and prosperous economy for the managed place. The place manager collaborates and works closely with various levels of local and regional economic development organizations, developers, real estate brokers, private firms, philanthropic foundations, destination management organizations, non-profits, and state and federal government agencies, while representing the specific and unique needs, challenges and trends of the managed place.
Additionally, the place manager will work to recruit and retain businesses, conduct market research, encourage a strong local workforce, maintain a diverse mix of commercial and residential development, and facilitate a built environment that is accessible for all users to live, work, play, visit and invest.
Innovative Approaches to Commercial Tenant Attraction and Engagement
There has been a gradual expansion of a BID’s role to influence the commercial vitality of their communities. BIDs can ill afford to sit on the sidelines and watch market forces shape its area of management and must be active change agents to ensure a desired business mix, optimal occupancy levels, and that the district is a reliable investment opportunity. Learn from three BIDs engaging different techniques and partnerships to actively recruit and attract new commercial businesses.
Suburbanization of Hip
MJB Consulting presents how even in the suburbs, retail is becoming more “hip” as demand for these kinds of stores goes mainstream. However, this can raise new complications as these types of retail manage different store typologies in suburban areas, dealing with property owners, and the perception of pushing out long-time local businesses. While this evolution can be painful, it is critical for regions to thrive and BIAs can play a role in facilitating this change.
Economic Development 101 Tale of Three Cities – Cleveland, Milwaukee, New Haven
The urban place management organizations in New Haven, Milwaukee, and Cleveland all developed unique strategies to enhance economic development in their downtowns. They took different approaches (board retreat, organizational strategic plan, BID renewal and satisfaction survey) to identify their new economic development focus. New Haven focused on retail and storefronts, Milwaukee on office and new businesses, and Cleveland on business recruitment and retention.
Building the Value Proposition of Urban Park Management
Learn from leading experts in urban park management and improvement projects across the United States. The session will help build your value proposition for enhancing and investing in high-quality public spaces and green space, and in turn building value for the property surrounding your urban parks.
Surviving the Retail Apocalypse: Designing Storefronts that Sell
While retail retreat dominates the headlines, examples abound of innovation in storefront design, visual merchandising and unique experience for customers. This panel will demonstrate components of storefronts to help them sell – from doors and windows, to lighting, visual merchandising and more. Innovative approaches to design will be highlighted including activation of vacant storefronts and the public realm around them, and creative approaches to funding projects.
Preserving Culture and Community in Changing Urban Places
Gentrification and displacement of residents and businesses is a key issue facing communities as they grow and change, particularly for immigrants, refugees and communities of color. Learn from policymakers with urban district experience how place managers can partner to help preserve the essence of place, culture, and community – utilizing strategies like workforce investment, community wealth building, equitable development, business estate planning, nonprofit capacity building and more
As cities continue to grapple with storefront vacancies, short-term retail concepts are becoming essential to re-establishing the density of commercial districts and creating new, affordable business opportunities for local entrepreneurs. Find out how cities are supporting pop-up retail and dining by lowering barriers to entry for small businesses through regulatory incentives and comprehensive pop-up retail programs, with examples from California and Tennessee.
Craft Data-Informed Persona in Places of All Sizes
Downtown associations know their attraction and retention results are due in part to their marketing efforts. But how do you produce content that helps your downtown stand out from the rest? In this panel, downtown regions like Bozeman, MT; Los Angeles, CA; and Memphis, TN will discuss how marketing their narrative started with understanding the unique pieces of their story – namely, their data.
Making the Case: Market Analysis Scenario Workshop
Today, downtown and urban district professionals need clear and concise data to strategically inform management and investment decisions. This workshop begins with a baseline understanding of the data that can be useful for understanding the local market, including how to retrieve the data and how to supplement the data with local knowledge. Structured as a practicum, participants will then work in small groups to apply the methodologies and analyses to build a comprehensive district profile.
Lights, Creative Economy, Action!
Ever wonder what it takes to put on a great event that fundamentally dials up your downtown revival efforts? Hear from practitioners who are executing innovative placemaking strategies that drive economic development and engage the creative economy – both day and night.
Impacts and Challenges of Immigrant Entrepreneurs on Commercial Corridors
Immigrant entrepreneurs navigate bureaucratic hurdles, language barriers and outright xenophobia to open small businesses and pioneer distressed neighborhoods – revitalizing them, often unintentionally. Four professionals from diverse backgrounds share their experiences delving into subjects such as the cultural nuances to financing, murkiness of cash-only transactions, loose interpretation of rules and regulations, and more.
Historic Preservation Basics for Downtown Districts
Confused about the historic preservation lingo and tax credits? Don’t know the difference between the National Register and a locally designated landmark? Wondering why design guidelines for matching grants for storefront rehab matter, and why the Secretary of the Interior has standards that should be followed when rehabbing historic properties? This panel will clear it all up for you in a snappy presentation with a host of handouts.
Global Trends 2020: What’s Next for Downtown
P.U.M.A.’s award-winning Global Trends Report has been a go-to resource for downtowns for more than a decade. This debut of the 2020 edition will provide insight on what’s next for downtowns given shifts in demographics, lifestyles and competition. The panel will also provide provocative recommendations on how downtown managers can adapt to and get ahead of trends shaping our cities.
Flipping the Script: Using Housing as an Economic Development Tool
For decades, downtowns were built on the premise that office recruitment and expansion was the foundational element for long term success. Our panel believes that housing is now playing an outsized role in surging downtown success and that the attraction of housing is a necessary precursor to bring jobs back from the suburbs. Panelists will explore this idea with real-world market data and case studies from Charlotte, Denver, and elsewhere.
Everybody Innovates Here: Accelerating Innovation and Entrepreneurship Downtown
This session will show how to develop a higher-impact, sustainable, inclusive and more effective way to accelerate innovation and entrepreneurship downtown through programs, places, nerve centers, districts and ecosystems. Two case studies will illustrate these concepts: a downtown district in Metuchen, NJ with over $100 million of investment since 2016, and Makerhoods, innovative live-work space, also in New Jersey. These examples will show how innovation is achievable by everyone.
Event Planning, Advocacy and Economic Development Through Smart Data
We’ve all heard about smart data, but how does it play a role in public space activations? This panel of downtown experts will share how pedestrian data and engaging mobile surveys helped enable partners in San Francisco and Dallas advocate successfully to municipal partners, increase sponsorships in dramatic ways, enhance economic development programs and create special destinations.
Activating Nicollet | A Street for All
There were three challenges in the renovation of Nicollet Mall: capitalizing on the new space, engaging the community, and executing an activation plan. Now, downtown Minneapolis has a plan to attract inclusive, year-round events, amplify partner efforts, and fill in future programs.Read More
Completion of the Boynton Harbor Marina Redevelopment Project
January 2017 marked the completion of the Marina Open Space Project, one of three redevelopment phases of the Marina Redevelopment Plan. The marina was purchased by the Boynton Beach CRA to maintain the “working waterfront” and ensure public access. The marina has nineteen, water-activity related businesses and three waterfront restaurants. The operation of the marina and the creation of much needed public waterfront areas is consistent with the mission of the Boynton Beach CRA and the
City of Arcades
FOR Cardiff has struggled to identify its USP and wanted to address this by using one of the city’s best assets to attract new and old visitors, the beautiful arcades. They utilized FC Ambassadors to gather feedback from businesses, researched other independent shopping campaigns, and identified a need to first win-back Cardiff shoppers who were already aware of the arcades and encourage new visitors and customers.
IMMERSE is the annual performing and interactive arts event from the Creative City Project. 2018 platformed more than 1,000 artists and performers for an audience of 45,000 people. Creative City Project staff works with artists to create site-specific performances and installations in the streets of public spaces of downtown Orlando. IMMERSE 2018 connected residents of and visitors to Orlando with unique creative encounters that transform the way people see and experience the urban core.
CC2DCA Pedestrian Connection Feasibility Study
The Crystal City BID saw an opportunity to further leverage the DCA airport’s proximity to their downtown by bringing it a few steps closer. A new pedestrian connection could harness the multitude of transportation assets in Crystal City, seamlessly link them into a multimodal hub, and position the neighborhood to attract additional rail services such as Amtrak, regional commuter rail, and even a future high-speed rail station.Read More
Great Plates of Downtown Fort Collins
Great Plates of Downtown Fort Collins is an annual regional dining promotion with a local focus. This two-week-long celebration showcases Downtown’s culinary culture and serves as a community fundraiser, with 100 percent of proceeds going to the Food Bank for Larimer County. In 2018, Great Plates raised over $106,000 in two weeks. Overall, the promotion has raised more than $545K: each dollar donated is equivalent to $5.00 worth of food, for a grand total representation of almost $2.7
Commonwealth Canal Promenade
The Commonwealth Canal Promenade was a key revitalization component to Chandler’s long-term redevelopment plan. The project included clearing oleanders and palm roots, re-establishing the flow line and concrete lining, and constructing a canal promenade. Other improvements included an art fence, railings with historic information panels, a courtyard, landscaping, lighting, drainage and roadway reconstruction. Collaboration with all involved parties ensured the project’s successful
San Pedro Squared
The San Pedro Squared project converted 12 parking spaces in a nearly block-long city-owned garage and five on-street parking spots into four micro-retail shops and the city’s longest parklet. The four shops, collectively called MOMENT, changed the streetscape and feel of the block. The shops and parklet provide unique and aesthetically interesting improvements to the garage facade, with wooden awnings, bright furniture, sidewalk painting, murals and lush plantings that soften the building.
Coxe Avenue Complete Street Demonstration Project
The project was initiated to accelerate mobility improvements to a developing corridor in an Asheville neighborhood. Coxe Avenue formerly contained a high density of automotive uses but is now the site of mixed-use developments and dining options. The project involved a public engagement process, held on a compressed timeline. The design features a shared-use path and an intersection mural. The final installation includes eight new crosswalks, a multi-use path, and the 6,000 sq. ft. mural.
Garment District Rezoning
The Garment District Alliance, which represents Midtown Manhattan, recently played a leading role in a plan that culminated in a New York City Council vote in December 2018 to remove a neighborhood zoning overlay, releasing millions of square feet of space from outdated, use-restricting regulations. The Alliance’s budget will be increased by $2.5 million for ten years to fund programming that improves quality of life and economic vitality for all in the area.Read More
Downtown Tulsa Walkability Study
The team conducted a street-by-street analysis (20 miles total) of existing conditions including lane width, sidewalk width, on-street parking, traffic speeds, pedestrian traffic, and ground floor vacancy to gauge how existing conditions impact the efficiency and economic functionality of downtown. With fieldwork completed, the team engaged with city planning and traffic engineering staff to better understand the thought and efforts going into street reconstruction and striping efforts.
Soda City Market
Columbia’s Soda City weekly street market started within the confines of a single block and now runs along the 1300-1500 blocks of Main Street and has a large economic impact. There are 5,000-7,000 visitors to Soda City Market on a regular Saturday and up to 10,000 on a special event day. Patrons can find farmers, artisans, and artists who all fall into one of three categories: Brain, Body, or Belly.
Milwaukee Public Market: An Economic Catalyst for Milwaukee and the Historic Third Ward
Determining the location for the Milwaukee Public Market was integral to the city’s revitalization. Being able to create a linkage between the different Milwaukee neighborhoods, specifically the third ward to downtown, could draw residents and tourists into the city in a way that had proven difficult for years. The Market has acted as a business incubator for local entrepreneurs who have since been able to grow and form community connections that provide opportunities for continued success.
Downtown Block Party
The Downtown Block Party was developed as a celebration of Downtown Iowa City’s night economy as a unique differentiator from other commercial nodes in the region that could be an attractor to those of all ages looking for something different. The event relied on key partnerships to entertain attendees with activities including a sand volleyball court in the street, silent disco, dueling pianos, video game tournament, barn dancing by senior citizens, a drag show and main stage with music
Dupont Circle BID Brand Launch & Implementation
The Dupont Circle BID catalyzed renewal of the area’s public infrastructure through $25 million in streetscape upgrades and an innovative plaza deck over an avenue dividing the retail core. Flowing from Dupont Circle, it will be an exciting, programmable gathering space for the entire city. Its marketing roll-out includes a content-rich website, social media platforms, colorful street light banners, monthly newsletters, transit advertising, a neighborhood guide, and materials for retail
Homemade In Downtown
Downtown Sioux Falls, Inc. (DTSF) and local advertising agency, Fresh Produce, collaborated to create a comprehensive marketing campaign that featured co-op advertising opportunities for DTSF business members. Strong communication between DTSF, Fresh Produce, and members – as well as support from key stakeholders – made it possible to develop creative that pleased the large majority of members, and led to high satisfaction among participating businesses.
The Value of U.S. Downtowns and Center Cities: Third Edition
A strong downtown is critical for a successful city and region. This groundbreaking study articulates the inherent value a downtown provides to the greater city, highlighting a downtown’s unique and impactful contributions while accounting for 100+ key data points based on economy, inclusion, vibrancy, identity, and resilience. With three years of data, IDA grouped each of the center cities into one of three downtown tiers: Emerging, Growing and Established.Read More
Talent Attraction and Retention
Attracting talent to your downtown can be challenging. This presentation outlines innovative strategies for attracting workers and new businesses to your downtown as well as cultivate local talent and entrepreneurial endeavors.
Selden Market is the latest initiative in Downtown Norfolk Council’s Vibrant Spaces program. Located in the historic Selden Arcade that sits between Main and Plume Streets in downtown, Selden Market serves as Downtown Norfolk’s first retail incubator to help new and emerging businesses get established by providing six-month leases with significantly reduced rents.
Glebe Spree 150
Glebe Spree is an annual promotion by the Glebe Business Improvement Area (Glebe BIA) in Ottawa, Canada. Over the past seven years, it has become one of the neighborhood’s most successful traffic generators and an annual Glebe tradition. Running from November 15-December 31, Glebe Spree rewards shoppers receive a stamp for every $20 worth of purchases made at participating Glebe merchants. Once they have collected $200 worth of stamps, their ballot is eligible to enter the drawing for a
Susan Mernit Master Talk
Susan Mernit is a serial tech and media entrepreneur, a Tech Stars alumni and a former consultant to the Knight Foundation. She is the founder of Oakland Local, an early—and still active—hyperlocal non-profit news site with a focus on diverse community voices. Hack the Hood, a tech inclusion non-profit she co-founded, was a 2014 winner of the Google Bay Area Impact Challenge. Hack the Hood, Oakland-based non-profit, opens up the opportunity pipeline in tech for low-income young people of
Molly Turner Master Talk
Molly Turner is the Global Head of Civic Partnerships at Airbnb, where she built and directs the company’s public-private partnerships program. She works with the Airbnb local community and their civic leaders on a variety of projects focused on sustainability, economic development, resiliency and hospitality. She also directs Airbnb’s policy research examining the business model’s various impacts on urban economics, environment and communities.
Gabe Metcalf Master Talk
Gabriel Metcalf is the President & CEO of SPUR. Under his leadership, SPUR has grown dramatically in influence and membership. Before becoming head of SPUR 2005, Gabe headed up SPUR’s policy and advocacy work for five years. A prolific writer and speaker, Gabriel earned his Master’s degree in city planning from the University of California, Berkeley’s College of Environmental Design.
Former Mayor Edwin Lee Master Talk
Before passing in 2017, Edwin Lee was an American politician and attorney who served as the 43rd Mayor of San Francisco, and was the first Asian American to hold the office.
David Dixon Master Talk
David Dixon leads Stantec’s Urban Places Group, an interdisciplinary practice committed to helping cities and suburbs alike manage the accelerating pace of social, economic, and environmental change for community benefit. During his master talk at the 62nd Annual Conference & Tradeshow in Atlanta, Georgia, Sept. 7-9, 2016, David explored the challenges in building an equitable city.
Lourdes Ramirez Master Talk
Lourdes M. Castro Ramírez is an accomplished executive dedicated to building partnerships, improving lives and communities, and expanding economic, educational and health opportunities. She is currently the President of the University Health System Foundation in San Antonio, Bexar County, and South Texas.
Michael Berne Master Talk
Michael Berne is one of North America’s foremost experts in Downtown and Main Street retail. As President of MJB Consulting (MJB), he has worked in cities and towns across the U.S., Canada and the U.K., and he has also spoken and written extensively on the subject. He is currently penning a chapter to a forthcoming volume on Suburban Downtowns and writing a book on “A New Retail Paradigm for the City Center.”
Jeffrey Robinson Master Talk
Jeffrey A. Robinson, Ph.D. is an award-winning business school professor, international speaker and entrepreneur. Since 2008, he has been a leading faculty member at Rutgers Business School where he is an associate professor of management and entrepreneurship and the Academic Director of The Center for Urban Entrepreneurship & Economic Development. Dr. Robinson is a passionate advocate for social entrepreneurship, inclusive innovation and economic development.
Janet Marie Smith Master Talk
Janet Marie Smith was named Dodgers’ senior vice president of planning and development in 2012. Since then, she has overseen large-scale improvement projects at Dodger Stadium and Campo Las Palmas. Smith is best known for her work on the construction and design of Oriole Park at Camden Yards, which set the standard for a new wave of ballparks after its opening in 1992.
Simon O’Byrne Master Talk
Simon O’Byrne is an award-winning urban designer/planner with Stantec’s Urban Places who has been frequently quoted in European and North America media and spoken at many international conferences. Simon has led multi-disciplinary design teams in the planning and delivery of complex and politically charged projects. His experience ranges from intensive urban revitalization redevelopments, to the Ice District in Edmonton, to creating resiliency in Hull, UK, to the Alberta Legislature Grounds.
Larisa Ortiz Master Talk
Larisa Ortiz is Principal of Larisa Ortiz Associates (LOA), an award‐winning downtown retail advisory firm, and a Mayoral appointee to the New York City Planning Commission. Since founding LOA in 2008, Larisa has developed retail and implementation strategies for over 200 districts worldwide. Larisa is the author of “Improving Tenant Mix: A Guide for Commercial District Practitioners” (ICSC, 2015) and “Real Estate Redevelopment and Reuse” (IEDC, 2000).
Finding Solutions to Parking & Access Challenges in Commercial Districts
Parking and access challenges rank as top concerns for BID stakeholders. Many districts lack parking, and also the ability to manage the inventory they do have. Plus, parking requirements can hamper development and leasing. This session will explore strategies to improve the parking experience by engaging with public and private entities. Learn about parking requirements and how different communities are amending them.
NIMBYs, Elites & Socialists, Oh My!: How Downtown Organizations are Navigating New Political Turbulence
In many cities and downtowns our newfound success is leading to high housing costs, spiraling labor rates and the rapid gentrification of neighborhoods. Without interventions to promote affordable housing, stabilize neighborhoods, workforce training, public education and other social equity measures, many cities are at risk of losing what makes them authentic, and arguably the DNA for their economic vitality. Downtown organizations have a role in this debate and can help shape local policies.
Neighborhood 360°: Planning for the Future of New York City Commercial Districts
In order to begin the deployment of what is now known as N360°, SBS developed a strategic public-private partnership with LISC NYC and Citi Community Development, aided by technical assistance from Larisa Ortiz Associates, to develop an assessment tool and analytical framework — a “Commercial District Needs Assessment” (CDNA) — that would help SBS to engage community partners in evaluating existing conditions and identifying needs of a commercial district.
Holding Back the Tides of Time: How We Deal With Changing Retail Mixes
There is an ever-widening array of policy tools that cities in California and beyond have already implemented or are considering in an effort to regulate retail mixes and slow tenant displacement in rapidly-gentrifying or already-gentrified business districts. With some of these, enough time has even elapsed that we can now start to analyze outcomes.
It Might be All About the Experiences, But Experiences Do Not Pay the Rent
Retail expert Michael Berne, President of MJB Consulting, lays out the fundamentals of experiential retail, its do’s and don’ts, how it works, and how experiences tie in to successful retail. Make sure your downtown retailers are employing the age old strategy of experiential retail in a way that helps boost their business.
Leveraging Development to Invest in Infrastructure
Cities aim for a thriving and vibrant downtown one that attracts residents, companies, workers, tourists, and visitors alike. But what happens when that growth is on a fast track and infrastructure planning has a multi-decade-long runway? In this panel we’ll learn about California’s Enhanced Infrastructure Financing District legislation, how and when to use it, and what it can do to transform a district.
Art of the State: Leveraging Local Culture and Creativity
This session will present a snapshot of case studies that engage makers, artists and other creatives in downtown promotions, placemaking and development projects. Great Downtowns of all sizes are identified by their cultural environment. We will explore how both large and small investments in arts and creativity can return dividends that multiply.
Consumer Trends and Patterns in Retail
This presentation shares examples of contemporary strategies in brick and mortar retail to boost appeal to consumers and create a more experience driven offering to entice consumers.
DTLA IRL: A Pop Up Case Study
In December 2018, the Downtown Center BID launched DTLA // IRL a multi-faceted pop-up activation showcasing Downtown’s culture, community, and commerce. The project comprised three main elements: a visitor’s center, retail store, and event space, and served as a promotional vehicle for the Downtown retail market and a variety of local businesses, highlighting local art and culture, and engaging the local community of residents, workers, and visitors.
Parramore Comprehensive Neighborhood Plan
The Parramore Comprehensive Neighborhood Plan focuses on creating a healthy, sustainable, and vibrant community that prepares for the future while preserving, enhancing, and celebrating the culture and heritage of Parramore. The Plan contains the community’s vision for their neighborhoods based on a set of Healthy Community Design principles, and provides strategies with short, mid and long term action items.
Brew University (Brew U)
Downtown Fresno Partnership (DFP) held a brainstorming session in the summer of 2016 to continue the advancement of downtown’s craft beer scene. The chosen concept was a training program to incubate ideas and equip home brewers to take the next step.
Downtown Cleveland Alliance 3-tiered Marketing Campaign
Downtown Cleveland Alliance accomplished the goal of creating economic impact for their community through a strategic and innovative three-tiered marketing campaign involving the development of print and digital advertising, the production of an annual video, and the creation of native advertising content.
Downtown Skywalk App
The Downtown Des Moines skywalks provide a simple and convenient way to get around no matter the season. The SkyWalkDSM app is a handy way for visitors and locals to navigate downtown through the climate-controlled skywalks. The skywalk itself is nearly four miles long and connects individuals to businesses, restaurants, shopping, events and hotels. The skywalk network system is nearly four miles long and connects individuals to businesses, restaurants, shopping, events and hotels.
The Garage at Clinton Row Adaptive Re-Use Project
The Garage at Clinton Row project retrofitted a 30+ year-old municipal park deck that, while structurally sound, negatively impacted the pedestrian experience and retail traffic along a key downtown corridor. This project is a blueprint for re-activating first floor parking garages with mixed-use and transforming upper levels and the surrounding areas with creative place-making projects like decorative lighting, bikeshare, and event programming.
A week-long celebration of Hamilton’s culinary scene, NOSH, took place during National Small Business Week from October 17 to 23, 2016. The response by the culinary community was overwhelming, chiefly because of the massive embrace by traditional media and those on social media. NOSH produced more events than anticipated, generated a massive amount of positive exposure for the city, and drove sales to participating businesses.
Inside Downtown Delray Beach Video Series
The Delray Beach Downtown Development Authority (DDA) launched their “Inside Downtown Delray Beach Video Series” to highlight the unique attributes and authenticity of downtown. The business owners, residents and visitors, also known as the “faces behind the spaces,” were given an opportunity to express what they love most about downtown. Conveying vibrancy, activity friendliness, and walkability in the marketing and PR messaging was crucial to sustaining and growing Downtown Delray Beach.
Lower Manhattan HQ (LMHQ)
A new type of workspace was needed as a generation of employees entering the workforce expected their employers to provide them with amenities to enhance their workplace. The Alliance for Downtown New York embraced the spirit of innovation to address downtown management challenges by opening Lower Manhattan HQ (LMHQ). LMHQ is a state-of-the-art, 12,500 sf hybrid-facility designed to provide an affordable resource for burgeoning sectors to help foster new opportunities and support new business.
Lower Manhattan Restaurant Video Series
Lower Manhattan’s food scene, from the restaurants that perennially grace the pages of a Michelin guide to hole-in-the-wall gems that only locals know of, has quietly been booming. While publications like the Associated Press and Bloomberg News have taken notice, the perception of the neighborhood as an after-hours ghost town lingers. To address that misconception and to increase awareness of the breadth of restaurants that call Lower Manhattan home, the Alliance created a monthly video series.
San Antonio 2017 Bond Process -Creating Places. Connecting Us.
Centro San Antonio convened a group of volunteers to look at a different approach to the traditional method the city used to identify and select bond projects. The mission of the group, the Catalytic Bond Committee, was to develop recommendations and then champion the compelling and catalytic projects with a potential to both transform downtown and materially impact the entire city.
Delray Beach Fashion Week
The 4th Annual Delray Beach Fashion Week was a five-day event that showcased the unique mix of Downtown Delray Beach fashion retailers, designers, salons and artists. The goals of this merchant-driven program were to increase awareness and revenue for retailers, enhance the economic vitality of the entire downtown business community, highlight different neighborhoods and raise funds for the Achievement Centers for Children and Families (ACCF).
Downtown Design Standards Management
In 2001, Downtown Fort Worth, Inc. (DFWI) championed the creation of the Downtown Urban Guidelines. In 2016-2017, these guidelines were updated and strengthened by DFWI and City of Fort Worth and codified as the Downtown Urban Design Standards and Guidelines. DFWI led the effort with City staff and members by drafting the guidelines, facilitating discussion and ushering the program through City Council approval.
Fanshawe College Downtown Campus
In 2007, negotiations began between the City of London, Ontario and Fanshawe College to offer a significant amount of financial incentive to purchase and retrofit heritage buildings in the core. Fanshawe College agreed to bring 1,000 students into the downtown and phase one resulted in a retrofitted building on Main Street. The college also purchased a second building, but lacked funding to complete the move. The BIA stepped in to fundraise on their behalf and meet the university halfway.
First Wednesday Art Walk
For the past 13 years, Downtown Vision Inc. (DVI) has produced the First Wednesday Art Walk in the heart of Downtown Jacksonville. This innovative event acts as an economic development tool supporting downtown merchants and cultural entities while improving the vitality of downtown through the arts. With more than 10,000 people participating each month, Art Walk has grown into a treasured street festival, one that is constantly reimagined to mirror the diversity of Jacksonville.
Open for Business
Open for Business is a project to increase awareness of the West End Business Improvement Zone as an ideal place for businesses to locate. The project was designed to provide a full picture of information on the area to help recruit new businesses to the zone. Extensive research was conducted to gather compelling information on the area specific to what brokers were looking for, and condensed into a format that was attractive, easy to use and understand.
Downtown Albany Residential Development Initiative
The City of Albany began the Downtown Residential Development Initiative in 2002 with the purpose of increasing mixed-use development and adding residential units in its downtown. This was a strategic recommendation of the City of Albany’s economic development strategy “Capitalize Albany” first released in 1996. The strategy identified downtown diversification as a critical element of the City’s overall economic health and revitalization.
Elkhart River District Implementation Plan
The City of Elkhart has begun building a walkable, mixed-use neighborhood on 105 acres of underutilized land next to its downtown. Civic leaders believe the River District can ease a housing shortage, address a worker shortage, and attract knowledge workers and entrepreneurs who will diversify its economy. The 2017 district master plan called for as much as 1,000 units of housing; stores; bike- and pedestrian-friendly streets; an aquatics/fitness/healthcare center; and a network of open spaces.
Get It In The Glebe – Awareness Marketing Campaign
Leading up to 2017, the Glebe neighborhood had seen significant changes to its product mix, including new retail, award-winning restaurants, increased events and programming, and the completion of the Lansdowne area featuring a park, recreational facilities and a stadium. The shift in the Glebe’s amenity and entertainment offerings created an opportunity for Glebe BIA to re-position the neighborhood as the place to visit while encouraging all to Get it in the Glebe.”
The Best of Cape Town Central City 2018 guide
The Cape Town Central City Improvement District (CCID) began to look for ways to promote the many offerings that had become integral to the Central City and, in particular, to add value to the stakeholders that had invested in the CBD in “Eat”, “Stay”, “Play” “Shop” or “Visit” destinations. To fulfill this, “The Best of Cape Town Central City” guide was created in 2009, originally published in conjunction with the internationally
Madison Night Market
A late 2016 study of downtown retail, conducted by the City of Madison and the BID, entitled “Ensuring a Vibrant Downtown Retail Destination” encouraged retail pop-ups, shop-around promotions and specialty markets as strategies to support a healthy retail district. As a direct and immediate effort to undertake strategies recommended from the study, the BID hosted the 1st ever Madison Night Markets.
Re-Imagining the River Barge Experience
San Antonio’s River Walk is one of the city’s most distinguishing features. Designed constructed between 1938 and 1940, the linear park is among the highest rated tourist attractions in Texas. For the city’s 300th anniversary in 2018, City leaders wanted to re-imagine the river barge experience with a newly designed, more sustainable and modular fleet using innovative technology to meet the needs of tourists and residents. The public was made part of the design and selection process.
Reimagining Girls’ Night Out
Oh man, Girls’ Night Out? Hasn’t that been done (to death)? Hold on a second, though. Downtown Somerville’s Girls’ Night Out is worth a look exactly because the concept is…well, maybe a little moth-eaten. If you can give an event enough of a makeover to change minds about what Girls’ Night Out is supposed to be, sell out the event a week in advance, and give skeptical businesses one of their most profitable nights of the year (at least 65 conversions on average), that’s worth talking about.
Shop for a Cause Day
The spirit of giving. Fabulous shopping. Making a difference. These are the hallmarks of Portland Downtown’s Shop for a Cause Day, a cherished community event that captures hearts while creating change. Shop for a Cause Day is designed to raise funds and awareness for local nonprofit organizations while, at the same time, showcasing our vibrant small-business community.
Northeast False Creek Plan
The Northeast False Creek Plan is an innovative and comprehensive plan to replace the Georgia and Dunsmuir viaducts (2.6 km of elevated freeway infrastructure) with a new mixed-use waterfront community. As a result of intensive collaboration between the landowners, senior levels of government and the community over an 18-month planning process, a 20-year plan for the buildout of Northeast False Creek was adopted by Vancouver City Council on February 13, 2018.
Oswego, New York, DRI Strategic Investment Plan
The small city of Oswego parlayed a $10 million state grant into more than $50 million in new downtown investment. Even after years of decline, Oswego retains some important assets to build on: walkable scale, historic buildings, and a beautiful setting on the Oswego River. The city won state funding to create a plan that identified specific projects, explained how they would benefit downtown, and showed that they could attract other money.
Retail Strategic Plan
The City of Cambridge is experiencing rapid changes in consumer purchasing habits; in particular the growth in on-line shopping that impacts traditional downtown districts. The city realized that they needed to better understand these macro trends, and needed guidance to enable city staff and leaders, as well and the business community to develop best practice policy prescriptions that could be effectively implemented by the City and embraced by the community.
Downtown Rebirth Report
Downtowns, once shunned as empty, unsafe places at night, are now being redeveloped at higher density and are thriving after dark. Patrons of downtown regional destinations mingle with office workers and resident young professionals, empty-nesters, and, in many cities, an expanding number of families with children. The trends of diversification, densification, and adjacent residential revival are also occurring on and around urban colleges, universities, medical centers, and research parks.Read More
A groundswell of entrepreneurial and creative activity is changing Dayton. Over a series of townhall-style meetings and detailed work sessions, the Start Downtown initiative brought together more than 100 enterprising Daytonians to devise new strategies and grassroots projects to foster collaboration and connections between entrepreneurs and provide better support the creative culture rapidly emerging. Start Downtown won an IDA Excellence award at the 2018 IDA Conference.
2016 Quantifying the Value of Canadian Downtowns: A Research Toolkit
This toolkit is a groundbreaking effort to provide a downtown data standard, a common set of data and processes that will help Canadian place management organizations, such as BIAs/BIDs, establish and sustain evaluation and compare progress among downtowns. While this toolkit is geared towards Canadian downtowns, it also is of value for urban districts outside of Canada who are looking to move toward data standardization and data best practices. In the toolkit, organizations will findRead More
Top Issues Council: Achieving and Maintaining a Diverse Retail Mix
IDA’s Diverse Retail Council is publishing this report to help urban district managers understand where and how revitalization is happening and how to encourage retail diversity in their work. Urban place management organizations are uniquely suited to champion the diversity of their district’s retail offerings, while both affirming the authenticity of the place and focusing the market demand.Read More
Top Issues Council: How We Do Economic Development
Downtowns, as areas of rapid growth, have become key tools in the economic development arsenal. They have created the places where entrepreneurs and businesses want to work. This document chronicles and reports on the intersection of downtown management and economic development. Today, economic development has become a staple program of downtown organizations, and the variety of approaches to downtown economic development is immense, reflecting differences in downtowns and their communities.Read More
Top Issues Council: Nighttime Economy
After decades of decline and flight from center city districts and neighborhoods in North America, many cities central cores are enjoying a modern-day renaissance. Throughout this transition, urban place management organizations have employed a variety of strategies to attract investment and increase opportunities for the surrounding community. This report provides a guide for nighttime districts to regularly reference as they face and address challenges to supporting a nighttime economy.Read More
Demographic Inversion and Ethnic Sub-Markets
Some of the industry’s top retail experts outline what it means to have a diverse retail mix and how the demographic inversion of downtowns puts ethnically diverse retail at risk.
Downtown and the Green Rush Economy
Since legalization in 2013, marijuana dispenaries exploded onto the retail scene in Boulder. CEO of the Downtown Boulder Partnership, Sean Maher, walks through the impacts of legalization and shares successful legislation strategies for allowing them to integrate into the market without significant disruption.
Incubators – A Shot in the Arm for Your District
Leverage local talent and demand for coworking space to create a powerful entrepreneurial environment in your backyard! This presentation shares a number of initiatives for assisting startups and aspiring business owners.
Top Issues Council: Attracting Commercial Development
Attracting commercial development to an urban core relies on a multitude of factors to be successful. Some of the issues that need to work in tandem to create a platform for attracting commercial development include: a vibrant downtown, a user-friendly permitting process, available capital and land, infrastructure and ongoing management and maintenance. This report provides an overarching view of the evolution of urban retail throughout the past fifty years to the present.Read More
Top Issues Council: Living Downtown – The New Residential Paradigm
This paper explores the importance of downtown residential activity, reviews efforts to attract housing development into downtowns and discusses many of the elements of accommodating downtown residents once they are there.Read More
Changing Face of Economic Development: Land Use, Sustainability, and Housing
The nature of retail is changing in the digital age, and so are its consumers. This presentation walks through what changes are occurring and what to expect in the future, as well as how to help retailers adapt and succeed.
Improvement and Benefit for Who? The Hows, Whys, and What to Dos About Gentrification
Community improvements made by a variety of stakeholders often disproportionately benefit property owners who do not contribute their fair share. In many instances property owners become millionaires on the back of the work and investment of others. This presentation walks through a scenario where a property owner with a property assessed at $650 thousand is selling for $3.2 million, breaking down the community improvements that have lifted the property’s sale value.
Internet VS IRL, and the Power of FOMO
Events can be a significant and reliable strategy for attracting people to downtown. The panelists share their strategies and marketing tactics to put on successful events.
Miami – Value of Downtowns Pilot Study
The Senior Manager of Urban Ecnomics & Market Development for the Miami Downtown Development Authority, Nicholas Martinez, AICP shares the results of IDA’s Value of Downtown study for downtown Miami.
The Current Narrative on the Retail Industry
In the age of Amazon and the explosive growth of online retail the rumors of the death of brick and mortar have been greatly exaggerated. Mike Bern, Principal at MJB Consulting, walks through the numbers around today’s retail industry and shares his insights on what will help downtown retail remain competitive and relevant against online retail.
City of Tulsa Advisory Panel: How to Bring Bustle to Downtown
IDA’s Advisory Panels are a time-tested way to explore new ideas, solve difficult problems, and rally the board, staff and community around priority projects or topics. This panel was asked to assess the downtown’s on-the-street activity, street level offerings, and the governance and partnerships managing the downtown area. The report details the panel’s findings and recommendations.Read More
Colorado Springs ULI/IDA Advisory Panel: Affecting a Downtown Reniassance
IDA’s Advisory Panels are a time-tested way to explore new ideas, solve difficult problems, and rally the board, staff and community around priority projects or topics. This panel was tasked with creating a strategy for a downtown renaissance. The panel highlighted assets to leverage, identified challenges, and identified specific opportunities to execute high-payoff actions to focus time and funding on. The presentation details the panel’s findings and recommendations.Read More
Pittsburgh Downtown Partnership Advisory Panel: Strategy for Housing Growth
IDA’s Advisory Panels are a time-tested way to explore new ideas, solve difficult problems, and rally the board, staff and community around priority projects or topics. This panel was asked to identify the challenges and obstacles for building new housing in downtown, as well as identify resources and tools available for creating new housing. The report details the panel’s findings and recommendations.Read More
Wheaton Central Business District Advisory Panel: How to Leverage County Assets in Downtown
IDA’s Advisory Panels are a time-tested way to explore new ideas, solve difficult problems, and rally the board, staff and community around priority projects or topics. This panel weighed in on how to best use county land assets and strategically locate and leverage valuable amenities in downtown to spur growth. The report details the panel’s findings and recommendations.Read More
Downtown Cleveland Alliance Advisory Panel: Comprehensive Housing Strategy for Downtown Cleveland
IDA’s Advisory Panels are a time-tested way to explore new ideas, solve difficult problems, and rally the board, staff and community around priority projects or topics. This panel was focused on workforce housing demand and social equity, as well as physical connections in central city and oppertunities for collaboration on housing issues among various community development organizations. The report details the panel’s findings and recommendations.Read More
Nighttime Economy: A Guide for Emerging, Growing and Established Downtowns
The members of the Nighttime Economy Top Issues Council will present their findings and explain their process in the drafting of the various facets of a healthy nighttime economy. Delve deeper into the four main topics discussed in the final Top Issues Council report: Nighttime Infrastructure, Social and community safety, Activation and Engagement, and Quality of Life Mitigation.
How Data Guides Your Future – Experience From Abroad
What are the key interventions to secure the sustainability of your downtown? How do you prioritise decisions? A $1.3 million research study in the UK provides insight. It identifies the 25 key local interventions that BIDs should take. Using pedestrian flow counts, the research has also identified four types of centres with differing usage patterns and needs. Find out about the new classification of centres and why the new evidence-based decision-making approach is being adopted.
If You Build It, They Will Come – Building and Promoting Your Retail Destinations
This session delves into attracting a consumer base in the changing retail environment through the creation of specific economic development initiatives and strategic destination marketing to drive traffic. Using two case studies, the Selden Market and Glebe Spree 150, Speakers will discuss the relationship between building retail spaces and promoting those places to draw consumers again and again.Read More
Innovation Districts 2.0: Lessons Learned from Early Adopters and Future Action
Dozens of cities have designated specific neighborhoods as “innovation districts.” These districts have three essential components: anchor institutions, entrepreneurs and amenities. While some pieces of a district may emerge organically, activating a district to benefit the entire city requires purposeful action and leadership.
Zoning and Regulations for Retail Vitality
Successful retailers must exhibit creativity to thrive in a rapidly changing retail environment yet, concepts like breweries, retailers that offer educational classes, and small scale artisanal food manufacturers frequently get tripped up with code violations, parking requirements, and special permits that make it hard to compete. This session brings together national experts and practitioners to provide guidance and ensure your codes and regulations align with the new retail reality.
Form Follows Finance: Unplugging Economic and Planning Barriers
Data visualizations, economic impact modeling and policy hacks, oh my! This session is a must for anyone interested in the intersection of downtown economic development, placemaking, Smart Growth and regional infrastructure development. Participants will learn about cutting edge applications of geoaccounting, design and ninja policy moves in downtown Durham, NC and Minneapolis, MN.
How We Do Economic Development: Best Practices and Trends from IDA’s Ecnonomic Development Top Issue Council
IDA’s Economic Development Top Issues Council has been working throughout 2018 to compile research on how downtown organizations engage and practice economic development. See how your downtown stacks up. Learn about cutting edge programs and policies that downtown organizations are using to advance their economic development agendas. Find out about the top trends and issues facing downtowns in the area of economic development.
Sizzling Second Tier Cities: Action Plans Reshaping Downtowns
Second tier cities are heating up and market-based action plans can provide a catalyst to reshape downtowns. Hear how Reno NV, Evansville IN and London ON all used recent downtown plans as a springboard to create energy and attract investment, thereby strengthening the role of downtown organizations that are rapidly becoming agents of change in each city.
The Value of U.S. Downtowns: Informing a Downtown Vitality Index
The Value of U.S. Downtowns and Center Cities is a data-driven examination of downtowns’ role as engines of citywide vitality. This project is in its second iteration of a new, repeatable formula for calculating the value of downtown and makes the case that investing in downtown delivers powerful citywide and regional benefits. Urban centers are productive, exciting and full of potential- learn how IDA actually measures this.
Thinking Outside the (Big) Box: New and Better Approaches to Retail Market Analysis
Urban place management organizations are nimble in navigating transportation issues. The session will discuss trends and how UMPOs play an essential role in planning and implementing projects that improve connectivity in city centers including public transportation, bike infrastructure, transportation network companies and autonomous vehicles. UPMOs assist transportation projects at every level working with the community, government, and transportation agencies through every stage.
Calculating the Value of U.S. Downtown and Center Cities
This year, IDA partnered with 13 downtown place management organizations to conduct the first-ever project to calculate the value of American downtowns, putting center cities into their unique economic and geographical context as compared to the city and the region, examining key metrics based on the principles of economy, inclusion, vibrancy, identity and resilience. The downtowns served as pilots to craft IDA’s new data standard that will be used year-over-year.
As urban district professionals, we are all trying to create the foundations for growing new businesses, filling vacant spaces, and creating new jobs and vibrancy. Our expert panel will discuss how different cities and institutions are driving innovation, launching and running successful incubator spaces, and working with private and public partners to cultivate the right environment for new businesses to develop, grow and thrive.
Shop Small: Supporting Independent Businesses in Your Community
Supporting local, small businesses is important to the regional economy. In this session, youll hear from three communities who utilized Small Business Saturday, an annual U.S. small business holiday shopping tradition created by American Express in 2010, to help initiate year-round Shop Small movements in their districts. Learn how to find local partners, leverage social media and activate your downtown to make a big impact on your small business community.
Wake Up and Smell the Residents: How Residents are Changing the Place Management Industry
This session will review the growing role of residential in downtowns and the importance of integrating residential uses into place management. Panelists will offer tools to accommodate residential needs in healthy and complete communities. Highlights of IDA’s 2016 Top Issues Council on Downtown Residential will set the stage for a discussion about working with residents in place management organizations.
Culture is Key
From urban adventure games and the world’s largest steampunk festival to some of the best Christmas markets in Europe, cities in the UK are actively developing cultural and events programmes that nurture local distinctiveness and attract people and trade. Learn how they engage with partners and develop a cultural strategy that is engaging and sustainable without spending millions.
Mapping Authenticity: Contemporary Mapping
Maps are the primary way that we orient ourselves to places. But they aren’t neutral: by highlighting some features while obscuring others, they are powerful tools for making meaning. Today, civic data and mobile technologies give us unprecedented control over visualizing place — and new ways for telling authentic, place-based stories.Read More
The Many Meanings of Retail Diversity
Drawing on case studies from across North America, the IDA Top Issues Council on “Diverse Retail Mix” will be exploring different meanings of retail diversity and for each meaning, arguing on behalf of its importance, analyzing with which goals or stakeholders it conflicts and how true “crossover” might be achieved, and finally, what specific roles a Downtown organization should play in its promotion and preservation.
Bridging the Gap – Blending Social and Business Agendas in Your BIA or BID District
Diversity creates excitement, vibrancy, and economic resilience, and can be the heart of a successful urban center offering a place to combat discrimination and social isolation. BIA’s can play an active role in ensuring commercial districts are inclusive places for all people. This panel provides examples from three BIA’s on how to create welcoming urban centers for all.
Setting the Future of Retail Downtown
This session will demonstrate importance and necessity for business improvement organizations to provide ongoing support to the retail sector. A case study will be presented from Iowa City detailing two very different two programs: infrastructure and marketing.
The Economic and Cultural Impact of Downtown University and College Campuses
Are you maximizing the potential of your downtown’s town/gown relationship? Across North America, downtowns and higher education are forging partnerships by embedding classrooms and campuses in the downtown core, producing an enhanced college experience for students and increased economic vitality for downtowns. This webinar’s presenters share their experiences with their own town/gown relationships.Read More
Become a Local Partner with Google
The mission of Google’s Get Your Business Online program is to help every business be found by every customer looking for them online. Learn how you can partner with Google to help the small businesses you work with in your community, using resources, trainings, gear and one-on-one help from the Google team, all completely free of cost.Read More
Bridging the Gaps in Your Retail Landscape
Learn how to champion retail and business diversity in your downtown, and how to tailor it to both market demand and the uniqueness of your district. There are many socioeconomic, geographic and other components that come into play when building a neighborhood. This webinar teaches strategies for understanding those factors and how you can use them.Read More