Activation

Advancing Places: Public Safety Roundtable 

Public safety has always been at the forefront of the work of UPMOs. The reality and perception of crime in dense urban districts continue to impact the return of workers and vibrancy in the urban core. IDA is inventorying best practices and trends and will publish findings from this discussion and other data collection. Participants will be split into breakout rooms to maximize discussion time. Please note: the breakout rooms of this discussion were not recorded. 

Advancing Places: Placemaking and Activations

What is placemaking? Why do we activate spaces in our districts?  Join this panel discussion and learn from three practitioners whose focus is placemaking and activations.  Learn how they manage their time, create workplans, measure ROI and develop relationships with internal staff, city partners, businesses, and residents.  We want to take this opportunity for you to participate and we encourage attendees to bring questions and share best practices with the audience. 

Bethesda Streetery

Bethesda Urban Partnership (BUP) unveiled the “Bethesda Streetery” in June 2020 as an economic recovery response during the COVID-19 pandemic. The open-air eatery featured an outdoor seating design with tables and chairs placed on closed streets in downtown Bethesda, MD. Streetery attendees were invited to “Picnic on the Avenue” after picking up food and beverages from any local Bethesda restaurant.

O2: Outdoor Office

Rosslyn, Virginia is a community of over 25,000 employees and 15,000 residents who work or live in the buildings that make up Arlington’s iconic skyline along the Potomac River. Dozens of large, top-tier companies like Nestle, Microsoft, Deloitte and Gartner call Rosslyn home, so when the pandemic hit, the Rosslyn BID quickly began re-envisioning the future of work in Rosslyn, not only for employees, but the Rosslyn residents that were now working from home.

Street Show Artists Unite for Justice

Street Show Artists Unite for Justice was a virtual expansion of our street performance program that produced live streaming shows from our regular slate of street performers, as well as specially recorded and edited “Street Show Gems” that were taped at quintessential locations throughout downtown Minneapolis. Following George Floyd’s killing, all artist payments were matched by Mpls DID contributions to social justice organizations selected by the participating artists.

Advancing Places: Public Private Partnerships for Placemaking and Activations

Activating public space is crucial to bringing people back to the district as we move into recovery mode. Making this happen takes a lot of work developing the right partnerships to make your activations successful. Learn from two seasoned professionals how they approached activations during the pandemic and how they are moving into recovery mode which includes incorporating storefronts to benefit businesses more directly.

Advancing Places: Public Space

This practical and tactical session will address the opportunities and challenges downtowns and commercial districts have in repositioning our public spaces in the post-COVID-19 world. The panelists will address flexible design strategies, safe and healthy operations and working with businesses, public agencies and partners to creatively address new uses and demands for our sidewalks, streets and open spaces.

Advancing Places: The Future of Events

Producing events during a time of public health uncertainty can be challenging. This session explores how three organizations are revamping their events, enhancing their social media strategy and creating inviting spaces while limiting attendance. Speakers will discuss the future of events and the inconsistencies each of them are facing regarding the decisions to hold events. Join this webinar to learn from other experiences and engage in conversation with colleagues on this complex topic.

Placemaking & Events Roundtable

Has the pandemic paused your district’s placemaking and public events or have you been able to adjust to the new realities of physical-distancing and face-coverings? This roundtable conversation will focus on sharing new ideas and necessary innovations for pandemic-era placemaking and public events.

Detroit Aglow

Each winter, the various departments within DDP work in tandem to light up Downtown Detroit – hence Detroit Aglow! The BIZ illuminates Downtown with seasonal lighting that enhances the physical characteristics of the Downtown parks and streets. The BIZ focuses on pedestrian, cyclist and vehicular gateways to make dark winter traveling brighter and safer. The DDP Parks team creates a season of programming centered around the tree lighting ceremony and the popular ice-skating rink.

Shining A Light

In December 2018 Lilly Endowment, Inc. awarded $7.6 million to Downtown Indy, Inc. and partner, Indiana War Memorials Commission, to execute Shining a Light on Indianapolis: Bringing Arts and Culture Full Circle. The initiative was designed to collaboratively infuse arts and culture into Indianapolis through artistic video mapping, lighting and activation on the city’s premier civic plaza, Monument Circle.

Travis Park Holiday Activation

The City of San Antonio partnered with The Rotary Club of San Antonio to bring an outdoor ice-skating rink to Travis Park for the 2019 holiday season to help establish the historic Travis Park as a downtown destination for visitors and locals while further promoting activation in public spaces. The City of San Antonio invited residents and visitors to celebrate the holidays at Travis Park with free, family friendly events.

Civic Center Initiative

The three connected public plazas in front of San Francisco’s City Hall (Civic Center Plaza, Fulton Street Mall and UN Plaza) were blighted, crime-ridden and well known as a place to avoid. Through a significant private donation two new state-of-the art playgrounds and an adjacent café were constructed in Civic Center Plaza. These new amenities were the catalyst for creating surrounding programming that supported the success of the playgrounds and laid the groundwork upgrades to come.

Placemaking Summit 2019 Opening Master Talk Presentations

Campus No. 805 is an award-winning adaptive re-use project that converted a former middle school campus into a mixed-use entertainment experience with multiple local breweries, restaurants, entertainment options and a public green space. Join us as we kick-off the inaugural Place Branding & Placemaking Summit with a multi-stop reception where attendees will get to experience why “school’s out forever” and full-time fun is the new curriculum at Campus No. 805.

Placemaking Summit 2019 Closing Master Talk Presentations

Closing Master Talk with Rob Robinson, Managing Principal, Urban Design Associates (Pittsburgh, PA), Anna Lowder, Co-Founder, Matter Design Co. (Montgomery, AL), Nick Lasater, Co-Owner & CEO, Rocket City Digital (Huntsville, AL), and Josh Yeager, Co-Founder, Bright Brothers Strategy Group (Philadelphia, PA).

Standout Place Branding

Change is constant in our line of work, and when change continually occurs in urban places and spaces, the stories that we tell about them must hold true. But how do you change the narrative of place and what does that entail? For urban place managers, branding a district / place conjures more questions than answers: how much will it cost? How many stakeholder groups do we need to involve and who? How long will it take? What are we actually branding? What is our brand? Will this even make a difference? In this panel, practitioners will detail the process of refreshing or enhancing a brand, including insights into the somewhat complicated and contentious process of deciding when to take action, how to set budgets, who to work with and how a brand refresh impacts more than just marketing collateral – it also affects the entire built environment and visitor experience.    

Sharing Revenues and Increasing Tourism

After years of discussion between local property owners, the City and the DCCP, a permanent stage was created. The stage is a result of a cost-sharing agreement between the City of Chandler and the DCCP. The City of Chandler’s maximum contribution was $250,000 for the project, and the DCCP’s contribution was $100,000. The DCCP’s contribution will be paid back to the City over a five-year period. The City will pay 25 percent of all stage rental fees to the DCCP for a period of 10 years.

Leasing a City Building to the BID as a Multi-Use Space

For the Bixby Knolls BIA, the EXPO building is their festival grounds, their office, and a resource they use for activations and community programming that draw people out of their neighborhoods and into the heart of the district.

Paw-Pup Dog Park

The Thelda Williams Paw-Pup Dog Park is a temporary activation in downtown Phoenix, created using a license agreement between the Downtown Phoenix Partnership and the City of Phoenix.

The Balancing Act of Managing Nightlife

Jim Peters, Founder and President of the Responsible Hospitality Institute moderates a panel of urban place management organization leaders with nightlife programs and discusses the rise of the Night Mayor role for urban centers.

Alley Events & Activation

Downtown alleys—traditionally characterized as dirty and dark—present a unique opportunity for transforming unusual spaces into memorable public experiences. The Chicago Loop Alliance (CLA) pursued a broad placemaking program to activate underutilized public spaces (such as alleys). Termed “ACTIVATE,” the initiative transforms iconic Loop alleys into pop-up urban experiences. The events feature art, music, and more in unique urban settings.

Building the Value Proposition of Urban Park Management

Learn from leading experts in urban park management and improvement projects across the United States. The session will help build your value proposition for enhancing and investing in high-quality public spaces and green space, and in turn building value for the property surrounding your urban parks.

Pop-Up! Retail

As cities continue to grapple with storefront vacancies, short-term retail concepts are becoming essential to re-establishing the density of commercial districts and creating new, affordable business opportunities for local entrepreneurs. Find out how cities are supporting pop-up retail and dining by lowering barriers to entry for small businesses through regulatory incentives and comprehensive pop-up retail programs, with examples from California and Tennessee.

Championing Iconic Downtown Infrastructure

Explore how BIDs and community organizations are initiating and advancing the next generation of imaginative park and transportation infrastructure projects that breakdown barriers and enhance mobility, create place, enhance livability and spur economic development for downtown. Featured projects include the Crystal City to Washington National Airport (CC2DCA) Intermodal Pedestrian Connection in Arlington, VA; Rail Park and Dilworth Park in Philadelphia; and the 11th Street Bridge Park in DC.

Tactical Public Realm Guidelines

The Tactical Public Realm Guidelines came from the Public Realm Plan for Go Boston 2030. The guidelines cover policy and opportunities for enhancing the streets. A Better City and Utile worked with the City of Boston to develop guidelines for tactical activation. Utile created a document which also includes a guide for implementing outdoor elements. The new standards are aimed at making the process simpler and more transparent, in order to actively invite participation from neighborhood groups, businesses, and others.

IMMERSE

IMMERSE is the annual performing and interactive arts event from the Creative City Project. 2018 platformed more than 1,000 artists and performers for an audience of 45,000 people. Creative City Project staff works with artists to create site-specific performances and installations in the streets of public spaces of downtown Orlando. IMMERSE 2018 connected residents of and visitors to Orlando with unique creative encounters that transform the way people see and experience the urban core.

San Pedro Squared

The San Pedro Squared project converted 12 parking spaces in a nearly block-long city-owned garage and five on-street parking spots into four micro-retail shops and the city’s longest parklet. The four shops, collectively called MOMENT, changed the streetscape and feel of the block. The shops and parklet provide unique and aesthetically interesting improvements to the garage facade, with wooden awnings, bright furniture, sidewalk painting, murals and lush plantings that soften the building.

Passageways 2.0

Passageways 2.0 transforms a 6,200 square foot alleyway in the core of Downtown Chattanooga. City Thread, a series of simple steel tubes, creates a space that extends our attitude of adventure. By its geometry, the project possesses many potential settings including lounging, mini-stages, framing for art, concerts, markets, movie screenings, and more. The design is intended to allow casual users and those in charge of programming to discover different ways to utilize the alley.

50th Annual Fall Tempe Festival of the Arts

This 3-day art festival takes place in the streets of Downtown a.k.a. the heart of Tempe. A .42-mile radius that spans from one of few Arizona reservoirs, Tempe Town Lake, to University Drive bordering the Arizona State University campus. One of our organization’s goal is to curate diverse and impactful experiences that cultivate community engagement, which is a major factor in why the Downtown Tempe BID produces the Tempe Festival of the Arts in-house.

Downtown London’s Free Comic Book Day

In 2015, Downtown London began to hear concerns about the amount of people lined up on the sidewalk and the limited space for people to safely participate in Free Comic Book Day. Many of the attendees are children, and most people dress up as characters from their favorite movie, book, or video game. For three successful years now, Downtown London closes Dundas Street and programs it each year with a street festival of comic artists, clubs and performers.

555 Monroe North Park

The City of Grand Rapids received a grant to purchase a riverfront surface parking lot and sought out Downtown Grand Rapids Inc.’s assistance with moving quickly to animate the space. Through the help of our citizen lead Alliance, the Business Association, local non-profits, 30+ volunteers and 40+ artists, we were able to activate the space with a quicker, cheaper approach using repurposed materials to create a new unique public space in our downtown that could be used year-round.

Downtown Durham Public Space Project

The Downtown Durham, Inc. Public Space Project is an activation project focused on retaining and supporting the creative and artistic cultures of Durham and upholding public spaces of convergence. The Public Space Project is a re-granting program that provides funding to individuals and organizations who bring temporary, creative, free of charge experiences to downtown Durham’s public spaces.

DTLA // IRL

For the holiday season, Downtown Center Business Improvement District (DCBID) presented DTLA//IRL (Downtown Los Angeles In Real Life) – an elaborate pop-up experience in the vacant retail spaces of a corner building on a prime retail corridor. Equal parts retail store, visitors’ center, event space, and art installation, the initiative showcased the vibrant culture, community, and commerce of DTLA

Dhyana Quintanar Solares Master Talk

Dhyana is the Authority of the Public Space of Mexico City. Before that, she was the Director of Transportation Planning and Roads in the Secretary of Transportation and Roads of Mexico City. She has been involved in various urban sustainable mobility projects working from the public and non-governmental sectors for over 10 years. She was Director of Strategic Projects at the Institute of Transportation and Development Policy in Mexico (ITDP) where she promoted pedestrian and bicycle mobility.

Fred Kent Master Talk

Fred Kent is a leading authority on revitalizing city spaces and one of the foremost thinkers in livability, smart growth and the future of the city. As founder and president of Project for Public Spaces, he is known throughout the world as a dynamic speaker and prolific ideas man. At the 61st Annual Conference and Tradeshow for the International Downtown Association, Fred Kent received the 2015 Dan E. Sweat, Jr. Award for Lifetime Achievement in Downtown Leadership.

Paul Jordan Master Talk

Paul Jordan is the CEO of The Forks North Portage Partnership in Winnipeg, Manitoba. Having a passion for the continued development of Winnipeg, Paul has been active in the creation of waterfront access projects, which have led to multiple initiatives within the city. He was instrumental in the creation and implementation of Target Zero, The Forks’ environmental vision to reach zero carbon emissions.